NEW YORK, NY–(Marketwired – October 24, 2016) – Viewers tuned in to Brides.com to see BRIDES Live Wedding® 2016 culminate with vlogger, Elle Fowler, saying “I do” to musician, Alex Goot; resulting in over 1,000,000 views! BRIDES, published by Condé Nast, launched BRIDES Live Wedding in 2012, and in 2016 partnered with celebrated YouTube personality, Elle Fowler, to plan the wedding of her dreams with the help of her fans and our audience. Between Fowler’s loyal following (she has over 2 million followers across social media), and BRIDES’ enthusiastic readers, over 215,000 votes were tallied to help plan every detail of her wedding. The results were then brought to life, resulting in the wedding of the year, boasting 13,000 flowers and an impeccably styled wedding. To see the ceremony and reception go to Brides.com/video.

The BRIDES Live Wedding® video series was produced by Studio71, best known for the hit Web series Video Game High School as well as TV shows for The Annoying Orange, Epic Meal Time, and Fred.

Fans of Elle and of BRIDES helped plan the wedding of her dreams by voting on various categories including the honeymoon destination, her wedding-day beauty look, wedding gown, menswear, and more. BRIDES Live Wedding^®had sponsors in key categories including:

• Wedding venue courtesy of Bacara Resort & Spa
• Wedding cake by Carlo’s Bakery
• Travel by Delta
• Bridesmaids’ dresses by Donna Morgan Collection
• Wedding bands by Kirk Kara
• Registry by Macy’s
• Beauty by Mary Kay
• Menswear by Joseph Abboud at Men’s Wearhouse
• Wedding gown by Monique Lhuillier
• Honeymoon by Sandals Resorts
• Hair by Sexy Hair
• Invitations and Paper Goods by The American Wedding

“I’ve dreamt about my wedding for years, and with the BRIDES team curating all the looks, my expectations were high,” said Elle Fowler. “I was blown away by how beautifully everything turned out, and knowing my fans were part of the process, helping me get the wedding of my dreams by voting on so many details means everything to me.”

“Working with Elle for BRIDES Live Wedding 2016 allowed us to expand upon our audience engagement to achieve greater numbers than ever before,” said Michelle Myers, publisher and CRO of BRIDES. “This was an incredibly successful partnership and we look forward to continuing to enhance the program in 2017.”

“I love that this program allows us to work with our audience in such a unique way, as we together help design one of the most meaningful events in a person’s adult life,” said Keija Minor, editor in chief of BRIDES. “We were thrilled to see how spectacular everything looked when it all came together on the big day and how happy it made the bride. The incredible amount of audience participation was the icing on the cake.”

For more information on BRIDES Live Wedding^® please visit www.brides.com.